When it comes to architecture, there’s no place like Chicago. We’re all familiar with the famous boat tours that give a quick education on the stunning craftsmanship and history of our skyline. The Chicago Architecture Center, who curates and offers these tours, wanted both locals and tourists to be aware that they were opening a physical location full of interactive exhibits, stunning displays and in-depth information on all things Chicago architecture. Don’t worry, they still do the tours as well. They tasked us with a full campaign of print, out-of-home and digital to announce the opening of their new location, inviting viewers to Get to the Center of Architecture.
Copywriter/concepting - Bryce Wergin
Art Director/concepting - Stacey Chapman
Creative Director - Bob Volkman
